White Paper

A blueprint for action

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One study found that 66% of corporate strategy is never executed because of long-standing traditions, poor communication, and lack of coordination. In our experience, what's missing is an activation component - a tool that drives strategic execution. One of the most effective approaches is the strategic playbook, which is a blueprint for doing business.

This white paper discusses the components of a strategic playbook and outlines the three essential steps in its development. In addition to imposing rigor and rhythm on the execution of the strategic plan, the playbook methodology also can have a profound effect on the workplace culture. When employees understand how their work connects to organizational priorities, meeting their commitments becomes far more important, creating a higher level of emotional investment and focus.

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Comments (3)






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  • a vanest December 8, 2010 2:39 PM

    please send "a blueprint for action"

  • Coreen Houghton May 21, 2012 10:07 AM

    I am very interested in the content of this paper.

  • Jesse Reyes April 19, 2015 10:30 AM

    Very interested to see the content of this paper